article : What is E-commerce Hosting?

by: Mer Amer

E-commerce hosting is a hosting package designed for customers who require a complete online business solution for their websites. E-commerce hosting providers provide the infrastructure, systems and applications needed for a website to perform online transactions. Hence, it has become a very important requirement of online businesses since it enables the customers to transact over the internet easily and more importantly in a secure environment. Thus, it is of no surprise that e-commerce hosting has become one of the fastest growing hosting services, looking at the rate in which people are doing business through the internet.

The most common features of an e-commerce hosting are shopping carts that are used for online transactions. This service offers a fast and convenient way for online buyers to manage their purchases and make payments. The convenient navigation and ease of going through the motion of buying products has increased the popularity and take-up of shopping carts in websites. From web developers’ point of view, shopping carts provide the ability to manage the complexities of web purchases in a systematic and simplified manner. There are so many available shopping carts in the market that it is normal for one e-commerce hosting package to include three or four shopping carts to choose from. Names like Zencart, osCommerce and Agora are among the established shopping cart providers, providing end-to-end medium for purchases to be done over the web. These companies would normally provide a 24-hour technical support to provide immediate response to queries.

The other must-have feature of an e-commerce hosting is the Secure Socket Layer (SSL). With SSL, the security of an online website is going to be taken care of by the hosting provider. Since security is one of the most important, if not the most important feature of an e-commerce website, SSL guarantees the peace of mind of making transactions safely. With SSL, private information such as credit card numbers, telephone numbers and personal information can be sent through encryption that is virtually safe from theft.

The other functionalities that are important to look for especially for beginners are web templates for an e-commerce website. It would be of great advantage if users can tap in from the ready-made web pages of online stores and forms for customers to view, browse through and select products. These web pages can be very complex to develop, and thus it would reduce a lot of hassle and errors of doing it from scratch. Web developers can always build on these templates to create more advanced add-ons. The list of crucial e-commerce hosting services goes on with features such as online catalogues, customer order management, data collection, inventory management and analyses on customer demographics.

Overall, for online business owners and individuals alike, e-commerce hosting brings a lot of benefits due to its complete package, from the marketing of their products, purchasing by customers, and collection of data to eventually improve the business. Web owners can expect to proliferate their businesses, contributed by the convenience, security and credibility that come with a full-fledge e-commerce website